Ginger jokes aren't funny and haven't been for at least the last ten years.
The word 'Ranga' is derived from the word 'Orangutan' and, as one would expect, is traditionally used in a derogatory sense to describe individuals with the corresponding coloured hair - or more to be more specific, their pubes. Indeed, Ranga did manage to court a modicum of controversy on it's release when a small number of delicate souls complained to supermarket behemoth Countdown about the branding, which in turn generated what was probably the stupidest and most unintentionally hilarious post on the NBR comment forum where some nice-but-dim woman tried to point out that that everyone should chill out because she and her fellow flaxen-haired friends had seen a beer called a 'Blonde' and yet weren't the slightest bit offended (facepalm). No, Ranga, is fun and 'feisty' in the same way calling your product 'Chink' or 'N**ger' is guaranteed to generate 'consumer interest.'
And who can blame them? Ranga Alcoholic Ginger 'Beer' (4.5% ABV) is probably one of the most uninteresting pretend beers ever produced. Originally released in eye-wateringly over-priced 6 packs before its re-release in 1.25 Litre PETs (to target it's natural market of tiresome squawking teenage girls), Ranga is a predictable disappointment for the serious beer drinker. It's a slightly cloudy looking beverage with a light, chalky texture that isn't particularly enlivened by its rather sullen carbonation. The main issue is the balance between the sweetness and the spiciness. Ranga is off-dry and has a slightly cloying tropical punch character that badly needs it's ginger infusion to kick your tastebuds into overdrive. Unfortunately its makers have played it safe and kept the spiciness reined in so as to keep it as palatable to the mainstream as possible. And that's the problem: In this age of fresh-hopped IPAs as weel as non-alcoholic Ginger Beers made from rare Indonesian ginger, beer drinkers know when they're being condescended to. the producers who get this and put the maximum care and effort into making their flavours as intense and as fresh as possible. Unfortunately this is where Ranga's attempt fails. If they had subsequently released ever more interesting takes on their ginger-spiced infusions, that cut back on the sweetness and scorched our mouths with fresh ginger flavours, then they'd have my respect. But they didn't. And its a real shame because I think there is room in the market for an alcoholic Ginger beer like this.
So if you're looking for a good hearty ginger-infused beverage that can warm you in the winter and refresh you in the summer then Ranga isn't going to be up to scratch. A good alcoholic ginger beer doesn't have to have a gimmick label or a 'fun' name, all it needs is to get it's basic balance right and let its main ingredient go wild, in the same way a quiet, if somewhat mundane accountant, goes about doing a perfectly fine job calculating peoples taxes, but who also likes to go home and asphyxiate himself every night while masturbating furiously to midget porn. While dressed like that mad bloke from The Prodigy. Or Jared Leto's The Joker - that is to say, balls to the wall muthafuckin' crazy.